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We love our Mimobots. I find it difficult on a daily basis to justify not buying 10 more of these. I have to admit I have an unhealthy obsession with urban vinyl toys. So, when they actually have a real world function as a usb flash drive- I WANT! I WANT!

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The plus for me, is that I actually need and use my Mimobot on a daily basis.  I didn’t think it would be that way at first. I mean I knew I would use it here or there for file sharing. But, I always just either emailed small files or FTPd big ones. A flash drive gives you instant file sharing; instant being the key word.

A short example:
I was running late for a meeting with a big pitch (for real). I had no time for posting a 2 GB file to FTP, emailing the FTP info to the end user, and sitting there waiting for that to upload and download. I just popped it on my mimobot in 15 seconds- done. This kind of speed adds valuable time to my work flow.

Anyway, this isn’t a write-up about usb flash drives, it’s about Mimoco and their Mimobots. I have been watching Mimoco grow since their first designer series a few years ago. They had various featured illustratrators design graphics over the basic mimobot shape.

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I would describe the initial Mimobot shape as bear-ish. When I decided to take the plunge and purchase one, uh-oh; it was sold out. These little guys have been selling like crazy ever since.

Heidi and I ended up with 2 of the Friends With You series bots.  These came packed with little extras like: sound files, videos, sound effects for when you plug it in, and icons. Plus the protoHoodies are super useful for transport.

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Mimoco does a great job of viral advertising. They are on all the standard social network sites; but their contests and e-newsletters are what catch me. When I see a new mimobot design appear in my inbox, I start reaching for my credit card. Which leads me to today’s email from Mimoco, regarding the Treeson MIMOBOT by Bubi AuYeung- I WANT! I WANT!

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The graphics are sweet, and fit the form factor nicely. As I was forwarding the email to Heidi (she is my yay or nay factor), I noticed more info about a program called GURP seen here:

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The Greenbot USB Recycling Program (GURP) does what is says in the name- nice. Mimoco then gives you a discount towards a new Mimobot. I have over a dozen useless usb jump drives that I got as shwag at various events. I know where those are going now :-).

Mimoco, you had me at Bobafett Mimobot.

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5 Comments

  1. laurie said this on 2009/01/11 | Permalink

    ahhh.. this makes me want to buy more MIMOBOTS!!!! great write up!!

  2. John R said this on 2009/01/20 | Permalink

    I got the Yakuza one for Christmas and it’s awfully cute. I have to say though, the icons, wallpaper, and “magazine” are kind of lame. It seems like a dated concept and design.

    But my favorite thing is that when I plug it in, it shows as “F\:YAKUZA” – ha!

  3. Layne Braunstein said this on 2009/01/20 | Permalink

    I hadn’t seen the Yakuza one till now. I have always been a fan of Friends With You. So, that probably gave me more of a thrill to get the other stuff then most. I am currently using the wallpaper that came with mine on my video monitor.

    What do you think is a better idea for “extras” on the flash drives?

  4. John R said this on 2009/01/22 | Permalink

    @Layne – I’m not sure that I would use any “extras”. However, perhaps something that combined utility and design – like an auto-backup app with a cute interface would be handy. Some come with an app that makes it into a virtual CD drive for mounting .isos.

    Or a little yakuza character could pop up on the screen and go around screaming at and extorting my other programs. If they don’t comply, they get CUT!

  5. John R said this on 2009/01/24 | Permalink

    For Star Wars geeks:

    http://gadgets.boingboing.net/2009/01/23/adorable-mimobot-c3p.html

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